CIGARETTE BUTTS ARE A GLOBAL PROBLEM
850.000
TONS of cigarette butts abandoned every year around the world
1000
LITERS OF WATER: the volume that a single cigarette butt can contaminate
38 billion
cigarette butts abandoned in Italy every year
200 +
toxic substances contained in filters
70
of those substances are carcinogenic
12
YEARS: the time it takes for the filter to degrade into microplastics
40 %
of plastic waste in the Mediterranean is cigarette butts
SOURCES: Ministry of the Environment / Ministry of Health / ISS / BAT / Marevivo ETS
THE CIGARETTE BUT: A PLASTIC WASTE
Composed of cellulose acetate, cigarette butts are a slow-release plastic waste. Their degradation generates microplastics and releases highly polluting substances such as nicotine, arsenic, and heavy metals, threatening the health of soil and groundwater.
The emergency can be timed: in Italy, over 1.200 cigarette butts are being discarded every second. As you read this sentence, more than 5.000 filters have already been abandoned on the ground. Transforming this waste into a resource and raising awareness about proper disposal is an immediate necessity for the planet.
THE FUTURE OF CIGARETTE BUTTS IS NOT ON THE GROUND
We at Re-Cig® guarantee that this
waste is collected and recycled.
REGENERATING A MATERIAL ALSO MEANS REGENERATING THE CONTEXT IN WHICH WE LIVE.
Our work isn't just about recovering materials. It's about how people experience and perceive shared spaces.
Community engagement
We build connections between public bodies, businesses, the voluntary sector, and citizens. We believe in the power of collaboration to launch awareness-raising projects capable of generating real social impact.
Culture of responsibility
Every project raises awareness. Cigarette butts are no longer "invisible waste," but recoverable material. Perceptions change, behavior changes.
Care of urban space
Reducing cigarette butt litter improves urban decor, reduces visual degradation, and restores the quality of public spaces.
THE ASSOCIATIONS WITH WHICH WE ALREADY COLLABORATE
